eBay

DESIGN LEAD, GLOBAL CONTENT STUDIO
We designed over 90 emails and 10 landing pages across US, UK, and DE markets for eBay’s Buyer Inspiration initiative—a program aimed at sparking ideas and increasing engagement by showing buyers new ways to utilize eBay. This program improved perception of eBay marketing comms and drove engagement across multiple email verticals with a 1-2% lift in CTR.